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Link Management |
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Link management, the activity of building links to your own
site from other websites, helps show the search engines that what you say about yourself
is repeated and echoed by others. Search engines like Google place a
lot of importance on how many websites link to your own.
Effective link management will increase the number these
back links. This in turn increases your link popularity and
adds weight to your site in the eyes of the search engines,
and so helps your website ranking. |
Building Back LinksWe build back links by identifying and contacting suitable organisations
whose services and products relate to and enhance your own.
This not
only help with your website ranking, but can also increase
traffic as people follow those links to your website. Back
links benefit your website by:
- Attracting more visitors to your website
who follow back links
- Increasing your website
ranking by increasing link popularity
- Promoting your product or
services to visitors from similar sites
Link Management Protects Your DomainLink
management, when managed correctly, is an important step to
increasing your website ranking and traffic. The danger is
that all too easily excessive back links can be perceived as being part of a
link farm and possibly result in your website being banned
from some search engines. A link farm consists of sites that
link to other sites for the sole purpose of increasing their
link popularity. This is why NETsposure's link management program will protect your
website's integrity while adding value to the readers,
increasing your traffic and increasing your link popularity
and so your website ranking.
Link Exchange ProgramsLink exchange programs are
when
websites link to each other for no other purpose than
increasing link popularity. Generally this approach is not
accepted by the search engines. There is little benefit to
the website user, as the linked sites offer no added value
or information to the one they are reading. As a result
participation in a link exchange program can significantly
damage your website ranking.
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| Avoiding Link Farms |
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As Google introduced the idea of link popularity, so
website owners came up with the idea of link farms - get any
website to link to you. |
| Google and
other search engines do not support link farms |
| this introduces
the danger of having your website banned from the
search engines if it is part of a link farm. |
| To help you decide... |
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NETsposure link management program will
increase your link popularity and your ranking while
avoiding any link farms. |
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we will only identify suitable websites that add
value to you and your website visitors. |
- End to end link management
- Suitable website
identification
- Selection based on relevance
to topic
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Click here for more
about our link management. |
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